BBYO

Produce an event that engages and gives a unique experience to attendees year after year.

3500

Number of Attendees

Denver, Dallas, Baltimore & Orlando

Location

Imprint's branded wayfinding signage welcomes teens to the BBYO International Convention

Imprint-designed branded banners hang across hotel balconies at the BBYO International Convention

Imprint-produced stage entertainment and effects energize the crowd at BBYO

Teens rally in front of Imprint's main stage production at the BBYO International Convention

A performer engages the crowd during Imprint's produced entertainment at the BBYO convention

A speaker addresses attendees from Imprint's staged podium setup at the BBYO convention

THE CHALLENGE

Creating an innovative and inspiring event year after year for 3,500 teens while traveling to different cities and navigating challenges with different venue restrictions, inflation, new vendors, and labor/union challenges.

THE APPROACH

Imprint works closely with the client; we work on creative approaches and extensive research in each city to partner with trusted vendors and brainstorm creative solutions to manage budgets. We bring new elements to the event elements that Imprint manages – transportation, staffing, productions, and branding.